{"product_id":"air-jordan-4-retro-rare-air-white-lettering","title":"Air Jordan 4 Retro 'Rare Air' (White Lettering)","description":"\u003cp\u003eBold text. Rare energy. The Air Jordan 4 Retro 'Rare Air' (White Lettering) is one of the most graphically expressive AJ4 colorways ever produced — a shoe that wears its identity literally, with 'Rare Air' text branding rendered in crisp white lettering across the midsole in a typographic statement that's as confident as the silhouette it adorns. Rare Air is not just a tagline for Michael Jordan's game — on this AJ4, it's a design element.\u003c\/p\u003e\u003cp\u003eThe 'Rare Air' White Lettering colorway pairs the bold midsole typography with a clean, classic upper construction that lets the text do the heavy lifting visually. The AJ4's iconic design language — mesh side panels, plastic wing eyelets, visible Air unit, and layered leather overlays — provides the perfect architectural backdrop for the 'Rare Air' lettering, which runs along the midsole in a placement that's visible with every step and from every angle.\u003c\/p\u003e\u003cp\u003eTypographically bold, historically grounded, and unmistakably Jordan Brand, the 'Rare Air' White Lettering AJ4 is a shoe for collectors who appreciate when a sneaker's design tells a story — and the story here is the story of the rarest air there is: Michael Jordan's.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eClean premium leather and mesh upper — classic AJ4 construction providing the perfect canvas for the Rare Air typography\u003c\/li\u003e\n\u003cli\u003e'Rare Air' white lettering on the midsole — the defining graphic element that gives this colorway its identity\u003c\/li\u003e\n\u003cli\u003eVisible Air-Sole unit in the heel for responsive, lightweight cushioning\u003c\/li\u003e\n\u003cli\u003ePlastic wing eyelets — one of the AJ4's most iconic design details\u003c\/li\u003e\n\u003cli\u003eRubber outsole with herringbone traction pattern for superior grip\u003c\/li\u003e\n\u003cli\u003eJumpman branding on the tongue and heel\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eRare Air. White letters. The Air Jordan 4 Retro 'Rare Air' (White Lettering) is the most typographically bold AJ4 ever produced.\u003c\/p\u003e","brand":"Jordan Brand","offers":[{"title":"1 \/ 4","offer_id":46916789731525,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 4.5","offer_id":46916789764293,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 5","offer_id":46916789797061,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 5.5","offer_id":46916789829829,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 6","offer_id":46916789862597,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 6.5","offer_id":46916789895365,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 7","offer_id":46916789928133,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 7.5","offer_id":46916789960901,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 8","offer_id":46916789993669,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 8.5","offer_id":46916790026437,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 9","offer_id":46916790059205,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 9.5","offer_id":46916790091973,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 10","offer_id":46916790124741,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 10.5","offer_id":46916790157509,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 11","offer_id":46916790190277,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ 12","offer_id":46916790223045,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/7797\/8821\/files\/DM_20260825114619_001.jpg?v=1789467235","url":"https:\/\/fullstep.shop\/products\/air-jordan-4-retro-rare-air-white-lettering","provider":"My Store","version":"1.0","type":"link"}